First Today, Then Tomorrow

Practical thoughts on living today and being prepared for a very different tomorrow.

Jazzing Up The Holidays

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The local radio stations started playing Christmas music just after Halloween this year. I’m starting a drive to revise the Ohio state constitution to prohibit this in coming years. From my perspective, no Christmas music should be played until after Santa Claus arrives during the Macy’s Thanksgiving Day parade.

But setting politics aside, I do have my favorites. I’m particularly enjoying Wynton Marsalis’s latest, “Christmas Jazz Jam”. It’s his second Christmas album, twenty years after “Crescent City Christmas Card,” another of my favorites. And I particularly like the boozy rendition of “Blue Christmas” on the new album. Imagine yourself walking down the streets of New Orleans on a late December night and hearing the sound of a house band after a long night of playing and drinking. Unlike the tired Elvis Presley version, this one sounds like that moment of acceptance after a painful breakup. Slow and alcohol soaked, “You’ll be doing all right, with your Christmas of white, but I’ll have a blue, blue Christmas.” Heavenly.

Here are some of my other jazz and swing Christmas favorites:

  • A Dave Brubeck Christmas This wonderful piano solo work is hypnotic. Imagine this jazz master at your holiday party, alone at the piano. It is a complete short story of a party and absolutely wonderful
  • Aaron Neville’s Soulful Christmas Wonderful all around, especially “Louisiana Christmas Day.”
  • Harry Connick Jr.’s When My Heart Finds Christmas. Love that swing of “Sleigh Ride.” Big Band lives!
  • Louis Armstrong What a wonderful Christmas The full album isn’t available – a partial one is on iTunes. But it’s worth it to get at least Armstrong’s “Cool Yule.’
  • And although my jazz authority daughter doesn’t agree, I love a little Mel Torme, especially “It Happened In Sun Valley”.

Enjoy and Happy Holidays

Written by Randy Murray

December 23, 2009 at 9:00 am

Posted in Jazz, Music

Three Tools Every Writer Should Own – And Use!

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As much as I lead an online life, I still find three basic references in book form essential to writing well. There are many others, but you should have at least these three:

There are many other excellent resources, but start with those three. Spend a bit of time in The Elements of Style chewing over Rule 17, “Omit needless words!”

If you need any further encouragement, remember that the “White” of “Strunk and White” is E. B. White, writer of “Charlotte’s Web” and one of the writers, along with James Thurber and Harold Ross, who shaped The New Yorker from a little humor magazine into one of the pillars of great writing and journalism (and still damn funny).  If you have any childhood fondness for Charlotte’s Web or Stuart Little, you’ll find that same wise and gentle voice in The Elements of Style.

Equip yourself with good tools! If you’re going to write and think like a writer, have these three within reach. Having them there is also a reminder of your goal and task. Let them remind you that you’ve set out to write and communicate. You need all of the help you can get.

Written by Randy Murray

December 22, 2009 at 9:00 am

Think Like A Writer

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Writing is becoming an increasingly important business skill. Everyone is being asked to communicate more and a large part of that is in writing. And more business executives, business owners and leaders, are being asked to communicate with the outside world through blogs and social media. Writing is very difficult for most people, especially getting started. And thinking like a writer is something that most people don’t do naturally.

Last week I stepped outside my garage door in the late morning. A straight, sharp line of snow outlined the grass at the edge of my driveway, as if a groundskeeper had chalked it there where the winter sun would not erase it.

The odd thing about experience was this: those words, exactly as I’ve written them above, was precisely what I thought at that moment. I smiled to myself. I was thinking like a writer.

You can think like a writer, too. Here’s the secret: you have to write every day.

It’s not as difficult a chore as you might think. Here are some simple steps to get you started:

  • Go buy yourself a journal. I like the Moleskine ones. Now pick a time and every day at that time, you’ll write for at least 20 minutes. I don’t care what you write about; just write. Detail the previous day or the one before you. Write about that you had for breakfast. Write about that man you saw on the train. Just write.
  • Start a simple blog. Even if it’s aimed just at an internal audience, start a daily habit of writing a couple of paragraphs about what you’re thinking. And be sure to open up the comments to receive feedback. In fact, ask for feedback from your readers.
  • Require clear, well-written communications from yourself and everyone else in your organization. Don’t let sloppy writing, misspellings, poor grammar, and “leet speak” and SMS codes (OMG, ROLF, etc.) take over your internal communications. Make it clear that you care about good writing and clear thinking.
  • Find a partner and editor. Every great writer has a great editor. Look for someone inside your organization that you can work with to help you hone your skills.
  • Write every day. Yes, I said that already. But it’s the key. To think like a writer you have to write with such regularity that it becomes a natural part of your life. And before long, writing will become as easy and as natural as breathing.

Writing, good writing, requires a particular state of mind. Even if you do not have the desire to write a novel, you will benefit from the work habits of writers. Writing every day will help you attain a near meditative state and see the world in a way that allows you to view and organize it as you would write about it. It’s an important skill and one you can have for yourself. It just takes a few minutes of writing, every day.


Written by Randy Murray

December 21, 2009 at 9:00 am

Off-Topic Friday: Gripmaster Review

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In May of this year I took a bad fall while working out and broke the little finger on my left hand. Doesn’t sound so bad, does it? You’d be surprised. I didn’t just fracture it. I literally BROKE IT OFF at the base. It required surgery, pins, weeks in a splint up to my elbow, and then weeks of occupational therapy. It was a big pain in the, well, hand.

During therapy I used all sorts of tools from putty to rubber bands, but one of my favorites was the Gripmaster. I ended up buying one for myself and keep it on my desk within reach of my left hand. Several times a day I pick it up and use it to strengthen my hand, which still gives me trouble, now months later. And it’s a great little physical exercise – something to do when I push away from the keyboard for a bit and look at what I’ve just written. I’m doing it now as I edit this piece.

I highly recommend it for everyone, especially if you’re a musician or play sports and require a strong grip. What I like about this device is the separated “buttons” that make you work each finger independently. It would be too easy to let your stronger fingers do the work in a traditional one-piece grip strengthener.

They come in many different strengths. I use the nine-pound version, shown here, but you might want to work up to that.

My hand and fingers really do feel better after using it. Consider getting one to put next to your keyboard. It works much better than that little stress ball that’s probably sitting there now.

Written by Randy Murray

December 18, 2009 at 9:00 am

Posted in gadgets

Publishers Delay E-Book Versions – Another Sign They Just Don’t Get It

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Simon & Schuster and Lagardere SCA’s Hachette Book Group have decided they are going to fight this whole e-book thing. It’s probably just a fad, anyway. They’re planning to delay the release of e-book versions of their titles for four months or more after the release of the hardback version.

Brilliant. Just brilliant.

It’s as if they were toddlers pressing their hands to their ears and screaming, “I can’t hear you!” They fear the demise of their industry and believe that they can force people to go ahead and buy the physical book rather than wait for the e-book.

Guess what? I rarely buy the book within the first six months of publication anyway. I’m the same way with movies. I’m just fine waiting for the DVD.

And once again, they miss the point: they need to go electronic, go VERY inexpensive, and reap much higher profits.

“We’re doing this to preserve our industry,” David Young said. “I can’t sit back and watch years of building authors sold off at bargain-basement prices. It’s about the future of the business.”

Too late, Mr. Young. You can’t protect the publishing industry. You could get creative and try a hundred experiments, discover how to become the new publishing industry. But instead, you’re turning your back on opportunity and hoping all of this will just go away.

What do I expect to happen from this? I expect the top authors to start dropping their publishers and going on their own, taking the bigger share of sales. And I expect others to start including provisions in their contracts that insist on immediate electronic publication and higher profit participation on those sales.

It use to be hardback, then paperback, after a long and profitable delay. But those are both physical books and fit an industry model that’s quickly changing. The people that own e-book readers today are early adopters and are primed to buy books. Why punish them? Why withhold the goods from your locked-in customers?


Written by Randy Murray

December 17, 2009 at 9:00 am

Take A Media Fast

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I’ve recently been rereading a few of my favorite mysteries by the author Rex Stout. Sometimes it’s very comforting to spend some time with old friends like Nero Wolfe and Archie Goodwin.

And one of the most comforting things about the novels is the characters’ cherished habits. Nero Wolfe, that mountain of a man and genius consulting detective, has a strict schedule to his day. Interrupt it at your peril. In visiting with them for a while, I begin to think that many of us could benefit from a few strongly held habits ourselves.

In particular, I think a real schedule, by the clock, where we push the distractions of the online world away, if only for bit, and let ourselves focus on the physical world would be a big boost to our productivity. I know it is to mine. And a fast from the media and distractions that are all around us should be a part of every day.

It doesn’t have to be long, even a few minutes or an hour. It could be long enough for you to clear your head and let focus and calm settle back in. My early morning times to write are extremely productive. When I finish them, I’m completely energized and ready to tackle new tasks. When I break my schedule and habits, I feel out of sorts and find it difficult to get moving on tasks. I understand why Wolfe can be so peevish when the phone rings or an unexpected visitor wants to be seen during a meal or outside his office hours.

Why not try for one day a week for your fast? You might just start with three or four hours, once a week. You might devote Saturday afternoon to birdhouse building or Sunday morning to nature hikes. Or get advanced and devote two hours in the morning and two in the late afternoon to tending your orchards. During those periods, let your mind rest and recover from the adrenaline-soaked online media. If you want to achieve real guru status, include TV, radio, and music in these media fasts.

When you break your fast, you’ll find yourself rested and energized, ready to tackle difficult problems and bring new insight to your work.


Written by Randy Murray

December 16, 2009 at 9:00 am

Staying Continuously Connected and Sane At The Same Time

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I am very excited about the emerging social media tools and communities that are arising, but I also see the real damage that people are doing to themselves in trying to follow, comment, and be completely and always connected.

But who am I to talk? I’m the guy who responses to most email within minutes. But I’m working on that. I need long periods without interruption to do my best work. I’m sure I’m not alone in that.

Frankly, there’s no such thing as multi-tasking. What’s really happening is a rapid shifting of focus. A human can only keep that up for a short period of time before errors start creeping in. And rarely do we see the best work out of people who are continually interrupted.

Here at the end of they year when you’re planning your New Year’s resolutions, think a bit about how much you’re immersed in the media stream and plan how you’ll protect your sanity and productivity.

Here are a few tips that work for me:

  1. Schedule times you’ll check and respond to email. If it’s not that time, don’t check it.
  2. Plan your tweeting and Facebook updates to specific times as well.
  3. When you take a break from work, take a break from media, too. Get up, walk about – don’t simply turn from that spreadsheet to dive right into the twitter stream.

I’ve recently started using AwayFind and I think it’s an interesting approach (thanks to Patrick Rhone for recommending it to me and sending me an invitation!). It’s a very simple technology solution, but requires that you exercise the discipline of NOT continually checking for email. Essentially, it lets you set up a response to incoming email that lets people know that you will get to their email, but perhaps not right this moment AND it gives them a way to contact you immediately if they feel it’s really important. That’s a nice distinction – letting the sender decide how important it is. And for most messages and most senders, they’ll be satisfied with “pretty soon”, not “right this instant.”

But the responsibility is yours. AwayFind doesn’t quarantine your email. You still have to exercise the discipline to NOT look at it. That’s the tough part. But I think you can do it. I’m getting better at it myself. Just set times to review email and time to do other things. Promise yourself long intervals where you won’t interrupt yourself.

And here’s the big tip: quit out of your email program, quit your browser. Focus on the task at hand. Quit peeking to see if you have new email, new tweets. They’ll still be there when you check back in a little while. If it’s pressing, they’ll find another way to get hold of you. In the mean time, enjoy your time to focus and be productive.


Written by Randy Murray

December 15, 2009 at 9:00 am

Newer, Better, Buggy Whips – Why “Hulu for Magazines” Won’t Work

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Last week, five of the largest publishers of magazines and newspapers announced their support for a new electronic venture - a “Hulu for Magazines” they called it.

I put my bet in the death pool for this at eighteen months. Do I have any takers for sooner?

I understand why they’re doing it, but I think that they’re doomed to fail. These are monster businesses that have made millions of dollars in the past and they see their businesses crumbling. They’re trying to do something to keep those high profits coming in.

Their solution: keep doing the same thing, but do it electronically. See this amplifier? This one goes to eleven.

And they think that if they hurry they can get out ahead of Amazon or Apple before they disrupt the market and reduce the cover price of their publications to ninety-nine cents and their profits to pennies. They saw it happen to the recording industry. Hell, Time Warner was one (but no longer).

But it’s too late. Readership is plummeting. Advertisers are fleeing. And readers are showing that they no longer want a monthly or even weekly package of information. They want a continuous stream of information. And publishers can be profitable in the new model, just not wildly profitable.

This announced model shows that they understand nothing. They don’t understand the technical infrastructure required to publish online (hey, I’m doing it now!). They don’t understand that the reader has many other options, most of them free. And they don’t understand that the market will continue to evolve. And that evolution is happening damn fast.

There are ways they could have reinvented themselves, but they’ve chosen not to. And that’s a shame. For example, I was a big fan of Gourmet Magazine, which Condé Nast recently shut down. Just shut it down. It’s been publishing since 1941. And since they insisted that it was a print magazine, they couldn’t figure out how to capitalize on almost seventy years of content and a devoted group of readers. And an even bigger group of potential readers in the increasing “foodie” market. They couldn’t figure out that a staff of just a few people, maybe as few as four full time employees and a strong group of freelancers, could have turned that treasure trove into a vital web business. But a small business. Not one that generates millions, but maybe just hundreds of thousands. A nice, small business.

Did they actually ask any customers if they’d pay full subscription costs for the online editions of the magazines they currently subscribe to? How much would they pay? Or what other ways could they use that amazing content to generate a little revenue, enough for a nice small business.

But they don’t want a nice, small business. So they killed it. And they’re killing their other publications with this move.


Written by Randy Murray

December 14, 2009 at 9:00 am

My Affair With The Mac Part 5

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One of my favorite novels is Virtual Light by William Gibson. In it, a pair of sunglasses is the MacGuffin that helps drive the story forward. But these are more than just ordinary sunglasses. If you put them on and activate them, they project into your eyes a screen, and anything can be displayed. You can overlay and move around in a virtual environment. Or you can access information, watch movies (with accompanying ear buds). You can do virtually anything.

I look forward to the day when I don’t have to carry any obvious technology. No phones, no music players, and certainly no computers. But I want access to EVERYTHING. And I think the Apple is the company that will be the most likely to get us to that glorious state. Forget about ebook readers. The future’s so bright I hafta wear shades.

I don’t ask for much. I only want access to every book ever printed. Every magazine, too. Let’s throw in every movie ever made and every song ever recorded. Let’s just say every work of art ever created. And I want to see them are as if I’m standing there before them, not as tiny pictures in a book or on a screen.

I’m not saying I want it for free, but I’d like to have access to it. And I don’t want to have to be a licensed technician to gain that access to it all.

I’m a writer, so I know the value of tools. I could work on a typewriter or with a pen and a yellow legal pad. But I use my Mac as my main writing tool. In the future I want it to be even more basic, more unobtrusive to my writing process. When I want powerful editing tools, I want them instantly there, but when I’m in the flow and creating, I want NOTHING to disturb or interrupt me. I have a terrific writing setup now, but I can see plenty of room for improvement. And I think this approach applies to virtually every aspect of personal computing.

So if you see me sometime in the future wearing my virtual light sunglasses, sitting beneath a tree in some sunny park, gazing off into the distance, consult your own sunglasses before calling out to me. They’ll let you know if I’m available and would welcome the interruption or if I’m deep into writing the next great American novel. And I bet if you check out that logo at the temple of your pair you’ll find a little silver apple.

Written by Randy Murray

December 11, 2009 at 9:00 am

My Affair With The Mac Part 4

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I am by no means a stock market genius. And please, don’t take anything you read here as investing advice.

But I will tell you this: my retirement is a great deal more secure because I invested in Apple.

In fact, my wife, who is completely agnostic when it comes to Macs or PCs, completely supports my home Mac purchases – largely because I’ve made far more money than I’ve spent.

Several years ago, just before the introduction of the Newton in the early 90’s, I made my first investment. I thought that the Newton was going to revolutionize the computing market. I was wrong about that, but I was right about Apple. And ever since Steve Jobs returned to the company, the stock performance has been amazing.

I follow Warren Buffet’s investing advice: only invest in companies you deeply understand.  So I’ve been comfortable buying and holding Apple stock, while I’ve been puzzled about other companies and their plans, including previous tech titans like HP and IBM.

I have no idea where the economy as a whole is going, but I think there’s strong evidence that Apple will continue to dominate and innovate in the personal technology space. I think that while Jobs is at the helm and in the years to follow without him, the company will continue to produce revolutionary and positively disruptive products, ones that make technology a more natural part of our lives.  Over the next few years I expect to see dramatic changes in television, book and magazine publishing, and portable computing. And I expect Apple to be at the forefront of it all.

I can’t promise I’ll hold their stock all along the way, but I’ve certainly benefited up till now. And I still think there’s an opportunity to make money on the stock.

Tomorrow:  what the future holds for Apple and us all.

Written by Randy Murray

December 10, 2009 at 9:00 am